What are lowering entry barriers?

Lowering entry barriers means making it easier for new people or businesses to join a game, group, or activity.

Imagine you're trying to join a club where everyone plays soccer. If the club has a big gate that’s really heavy and high, it might be hard for little kids like you to get in, that's like high entry barriers. But if someone opens the gate wide and lowers it so even tiny people can walk right through, then joining is easy, that's lowering entry barriers.

• It lets more people join: When the gate is low, little kids, big kids, and even adults can all come in and play.
• It makes the game more fun: More players mean more excitement and more chances to make new friends!

Think of it like a playground: if there are no steps or ramps, some kids might find it hard to get on the swings. But with a ramp, everyone can enjoy the ride, that’s lowering entry barriers in action!