Why Do Political Ads Always Target You?

Political ads are like a friend who knows all your secrets and tells you what to think. Companies collect information about people, like where they live, what they buy, or even which shows they watch, and use that to decide which political ad to show them. It’s like having a tailor who makes just the right pair of pants for you.

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Examples

  1. A boy who buys video games sees an ad for a candidate who supports students.
  2. A woman who reads the news every day gets an ad from a politician she didn’t know about.
  3. A teenager who spends time on TikTok sees an ad that matches his interests.

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