Companies give away free samples to get people to try their products. Imagine you're at the grocery store, and a person gives you a tiny bar of chocolate. You eat it, and you really like it. Now you might think, 'I should buy this chocolate next time.' That's exactly what companies hope for! Free samples are like little taste tests that help people decide if they want to buy more of something.
Examples
- A mother receives a bag of chips on her doorstep, she tries them, loves them, and starts buying that brand regularly.
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See also
- How Does NEVER lower your prices... Work?
- Are "Limited Edition" or Fake Sell-Outs Just Marketing Hype?
- How Products Are Priced - The Psychology Of Pricing?
- What is advertising?
- How Does 15 Psychological Marketing Triggers to MAKE PEOPLE BUY From YOU! Work?