Why 96% Of Indie Games Make NO MONEY?

Imagine you're making a cookie and only one person comes to taste it, that’s like being an indie game developer.

Most indie games are made by just one or two people, like that kid in the kitchen baking a cookie for the whole school. But guess what? Only a few kids actually come to taste the cookie, and even fewer buy it. That means most of those cookies, indie games, sit on the shelf, untouched.

Think of indie games like a lemonade stand in the middle of a big park. You’re pouring all your energy into making the best lemonade ever, but only a few people pass by, and even fewer stop to buy it. Most of them just keep walking, maybe they don’t like lemonade or they’re too busy.

Now imagine you had to pay for the lemons, sugar, and cups before anyone bought your lemonade. That’s a lot like being an indie game developer, you spend a lot of time making something cool, but not everyone sees it, and even fewer are willing to give you money for it.

That's why 96% of indie games make no money, they’re like the cookie that only one person tasted. Imagine you're making a cookie and only one person comes to taste it, that’s like being an indie game developer.

Most indie games are made by just one or two people, like that kid in the kitchen baking a cookie for the whole school. But guess what? Only a few kids actually come to taste the cookie, and even fewer buy it. That means most of those cookies, indie games, sit on the shelf, untouched.