How is AI integrated into search engines and advertising platforms?

AI helps search engines and ads understand what people want better, just like a helpful friend who knows your favorite toys.

Imagine you're looking for a red ball in a big toy box full of blocks, cars, and other balls. A regular friend might just look through the whole box until they find it. But a super helpful AI friend can guess that you probably want the red ball because you mentioned "red" before, or maybe you were playing with balls earlier.

Search engines are like big toy boxes, full of web pages. When you type something into the search bar, it's like telling your friend what you're looking for. The AI helps the search engine find the best matching web pages fast, just like your friend finds the red ball quickly.

Ads are like special messages that pop up when you’re playing with your favorite toys. AI looks at what you've been doing, maybe you’ve been watching videos about dogs or clicking on candy ads, and shows you ads that match your interests, just like a friend who knows you love candies and brings you a bag of them.