How Do ‘Social Media Algorithms’ Decide What We See?

Imagine your social media feed is like a magical candy machine. Every time you pick a candy (like liking a post), the machine learns what kind of candies you like and starts giving you more of those. That’s how algorithms work, they guess what you’ll like next and show it to you.

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Examples

You like a funny video from your friend, and now your feed is full of similar videos.
You comment on a post about dogs, so you start seeing more dog-related content.
You scroll past a post, but then it shows up again later, the algorithm thinks you might have missed it.

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Categories: Technology · social media,algorithms,technology